We had the distinct pleasure to interview award winning designer about their original and creative design work. is an award-winning creative designer, that makes our world a better place with their original works.
("") answered Design Interview ("DI") questions about their award-winning work . Interview questions prepared by Frank Scott.
: It took me 4 months from ideation to a functional prototype.
: The Singapore Police Force approached SIMTech to develop a product, making use of our printed lighting technology, to replace their current beacons for roadblock purposes. We then proceeded to further our research in the hazards and operational space to further develop the product to cater for other scenarios.
: The design cues for this product were skewed towards the robust tech and rugged look. The form drew inspiration from a variety of moodboards like sci-fi and technologically advanced designs.
: The target customers for the design are anyone that requires a highly visible barrier to cordon off areas, organise and direct crowds.
: The versatility of the product to be able to adapt to various terrain and surroundings and the ability to illuminate and animate the barrier tape sets this design apart from all others, making it the first in the world.
: Eluminance is derived from the word illuminance. This play of words makes Eluminance and illuminance homophones, with "EL" in Eluminance representing the term electroluminescent.
: There are 3 main programs that i use while working on this project. Rhinoceros 3D for modelling and Luxion Keyshot for realistic rendering. Photoshop was then used to composite the renders into real life scenarios to illustrate the uses.
: The ability to illuminate and program running animation on a barrier tape.
: Scientists and specialists from SIMTech's Large Area Processing (LAP) unit assisted with the production and programming of the barrier tape.
: Technology takes center stage in this design, it illuminates the barrier tape and allows running directional animation. Making the barrier tape highly visible from a distance and in low lighting conditions while providing clear and concise directions.
: Desk research on the statistics collected and interviews with on-ground personnel during police and civil defense operations have yielded crucial insights on improvements to safety, logistics and ease of deployment in current operations.
: Achieving the fine balance between power required and tape length, coupled with the ever-changing environments/situations the product will be used in.
: Winning an international design competition will put SIMTech on the global stage and also act as a testament of our design capabilities. Showcasing our ability to fuse cutting edge technology with good design. Resulting in the creation of products that utilises technology to change lives for the better.
