We had the distinct pleasure to interview award winning designer about their original and creative design work. is an award-winning creative designer, that makes our world a better place with their original works.
("") answered Design Interview ("DI") questions about their award-winning work . Interview questions prepared by Frank Scott.
: I knew from the beginning that we wanted to create a business card that people would like to keep and even show to others, but never forgetting the purpose of a business card.
: Alicia wanted to have an original and unique business card that would make people talk. What I wanted to achieve with this design is a business card that reflects, in any single aspect, the pureness of the photography. People understand what Alicia does without even reading the text.
: Keep doing good work. Working in an environment that allows me to do great work. Finding the right clients and working with the right people.
: It was a week of research and a week of design development. There are some ideas that just poped in your mind and you see they work. Then you just need to find the right production to make it possible.
: It was commissioned but at the same time I love art and photography and is a source of inspiration that I usually use.
: It is already produced and used by Alicia Rius Photography.
: Business cards is an advertising media that I always wanted to challenge myself with. It is a small piece of communication that the receivers don't really pay much attention to it, and you need to say a lot.
: I always appreciate the simplicity of a useful design. Those that really achieve their goal with the most simple, understandable and easy way possible.
: Photographers, film makers and everyone related to media industry.
: It's a self explanatory design. People understand what Alicia does without even reading the text.
: Hand drawing sketches and Photoshop design.
: It's a business card that reflects, in any single aspect, the pureness of the photography.
: I work together with the client Alicia Rius on the production phase.
: We did some research about photographers' business cards and we realized we needed something that had to stand out.
: The hardest part was to do something different that had never been done before and wouldn't leave anyone indifferent. Business cards usually get lost or end up in a trash. We knew from the beginning that we wanted to create a business card that people would like to keep and even show to others. Once I had the idea, the production was the next challenge. Alicia put the design in Photoshop and converted the living room in a dark room. Since the letters of the design are a bit blurred on purpose, it was a bit difficult to know when the design was in focus with the analog camera. On top of that, being in the dark it was hard to know if the frame was centered and we had to wait to develop the first roll to see the results. We did some tests until it was perfect.
: I stumbled into some design winners from the last year's competition and I realized that there was a category that fitted perfect for my design.
: That sometimes you stumble upon the right idea for the right client working with the right people, and everything becomes easy and simple.
