We had the distinct pleasure to interview award winning designer Wang Zhiqi about their original and creative Corporate Identity design work. Wang Zhiqi is an award-winning communication designer, that makes our world a better place with their original corporate identity works.
Wang Zhiqi ("WZ") answered Design Interview ("DI") questions about their award-winning work C'YiShu Corporate Identity. Interview questions prepared by Frank Scott.
WZ : Dominated by architectural interior design, C'YISHU combines piano education with the concepts of Ruler and Sense of Space, aiming to build itself into a studio of diverse spaces for design, piano, coffee, and furniture.
WZ : We have finished the customization of the unique symbol for C'YISHU, and by filling in the auxiliary graphics representing multiple business forms, the logo is an overall and systematic visual symbol instead of a simple logo. A variety of graphics accomplish the production of a rich,complete and unique brand system, easy to remember and spread.
WZ : We have been weighing the use of different graphicsto represent corresponding business forms, making repeated trials on the use of stripes of various thickness and gradient, and trying to obtain the effect of detail control as desired.
