DI: What is the main principle, idea and inspiration behind your design?
: We want our products to give emotions, telling the wonderful stories which we all need.
DI: What has been your main focus in designing this work? Especially what did you want to achieve?
: To create a kind of manifesto, to relax taking our time.
DI: What are your future plans for this award winning design?
: Let make it famous
DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
: I decided to pursuit an inspiration to comunicate an idea
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
: produced by Myyour
DI: What made you design this particular type of work?
: the desire to comunicate an idea
DI: Where there any other designs and/or designers that helped the influence the design of your work?
: marcel duchamp
DI: Who is the target customer for his design?
: contract and residential
DI: What sets this design apart from other similar or resembling concepts?
: I don't think there are similar concepts
DI: How did you come up with the name for this design? What does it mean?
: I decided to call it "Everyday" because everyone use to seat everyday in this "chair". It's a kind of "democratic" design".
DI: Which design tools did you use when you were working on this project?
: brain, sheets of paper, pencil and one computer
DI: What is the most unique aspect of your design?
: the approach
DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
: my collegue Alberto Brogliato from Brogliatotraverso design studio
DI: What is the role of technology in this particular design?
: a main role to reach the final shape
DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
: only research to check the uniqueness
DI: What are some of the challenges you faced during the design/realization of your concept?
: to reach a confortable chair, with simple and iconic shape.
DI: How did you decide to submit your design to an international design competition?
: I saw your contest in the web
DI: What did you learn or how did you improve yourself during the designing of this work?
: to believe in ideas