We had the distinct pleasure to interview award winning designer about their original and creative design work. is an award-winning creative designer, that makes our world a better place with their original works.
("") answered Design Interview ("DI") questions about their award-winning work . Interview questions prepared by Frank Scott.
: This design was intended to be fun, I have never grown out of a love of cars and a fascination for science fiction and indulged both of these interests when producing this work. I was looking to achieve a combination of something tactile like the gear change of a classic sports car with an aesthetic that is alien and straight out of 'War of the Worlds'. It had to be noticeably unconventional and eye catching.
: Everyone is used to using condiment grinders but there is very little variation in design for these beyond use of a limited variety of materials and sizes. This design is intended to increase the interaction with the user with the added function of the shaker bulb whilst solving the problem of the condiment residue which is always left on surfaces when a grinder is put down after use. This can be damaging to the surface particularly if the residue is salt.
: I would hope this would become part of a wide range of products.
: I worked on this design for 3 months alongside other projects.
: The design is quite indulgent and was the result of pursuing a personal interest.
: The design remains as an initial concept at the moment, but I would hope that a manufacturer would recognize the potential and I would be happy to sell the design on.
: I trained as a silversmith and any product that is handled and effectively 'tableware' is the area I am most comfortable with.
: My interest in design is pretty eclectic but this work is entirely my own inspiration.
: Young adults, particularly men who may be in their first home.
: This design is different from other condiment grinders in two ways. Firstly it is inverted n a 'tumbler' form bringing movement as an additional sense that it appeals to. Secondly the condiment is ground into a shaker bulb that allows the user to apply fresh seasoning exactly where they want it.
: 'Pit Stop' refers to the classic car inspiration at the core of the aesthetic. It suggests the glamour of motor racing while retaining a connection to food through the metaphor for taking a snack.
: I started with freehand sketching as I do with all my designs, before developing the concept through CAD modelling. I then tested the ergonomics with simple foam mock-ups.
: I would have to say that the shaker bulb is the most unique feature of the design.
: I developed this design entirely on my own, relying on my own skills and knowledge of materials and manufacture.
: The design relies on well established technologies for it's production.
: I had access to a focus group of 18-30 year olds and deliberately focused on young men living as groups of friends or on their own and having to take an interest in their domestic environment for the first time. Their interests were largely fashion and lifestyle driven and what they perceived as 'cool'.
: I wanted something that would be visually unique, and good to handle whilst avoiding the mess often associated with conventional grinders.
: The design was always intended to have a global appeal and this design competition seemed an ideal way to get the work seen.
: I gained a useful understanding of a very particular target user group, their tastes and lifestyles and how this affects what they buy.
